LANCASCO · GUATEMALA
When Fuera de La Caja took over the digital management of Lancasco and its brands — including Passiflora, Astrotón, Gamaline V, among others — we identified several key areas of opportunity: static content, the need for a more visually appealing graphic identity, and the absence of a robust digital strategy for both the corporate brand and its product lines.
Throughout our work with Lancasco, the challenge continuously evolved. Every improvement in creativity, content, and strategy raised the standard, pushing us to keep innovating in order to maintain the brand’s relevance and digital leadership in a highly competitive landscape.
Thanks to Fuera de La Caja’s management, Lancasco and its brands achieved significant growth across every dimension: higher engagement, more versatile content, a refreshed graphic identity, and a consolidated digital strategy that continues to strengthen the brand’s presence and leadership in the market.