GUATEMALA
Gamaline V, a product by Corporación Lancasco designed to relieve symptoms associated with premenstrual syndrome, is available in Guatemala and Honduras. When Fuera de La Caja took over its management, the goal was to strengthen the brand’s connection with its target audience through a more robust, varied, and effective digital strategy.
The challenge was to grow Gamaline V’s social media community, particularly on Instagram and Facebook, while improving engagement and positioning the brand as approachable, accessible, and trustworthy within the market.
Thanks to the new strategy, Gamaline V achieved significant growth across its social media channels, surpassing 1.5K followers on Instagram and 6.2K on Facebook. The brand also saw a considerable increase in engagement and audience interaction, especially through educational content addressing topics of interest to its target audience. Gamaline V successfully established itself as a trusted voice in women’s health care in Guatemala and Honduras, providing valuable information while building a loyal and engaged community of followers.
